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Creative Director

United States, Virginia, MerrifieldCreative

Job description



CEO & Chief of Staff


A recognized creative design leader providing clear vision and direction for innovative and responsive design. Working with clients and project teams, elevates design in all disciplines and markets. 

Develops a culture of design excellence throughout the creative team. In collaboration with the company leadership team, builds on the successes of SWTCH to secure the future as a top content producer that vies for the most significant work. Comfortable as a public face of SWTCH and assists in winning work for the firm. Develops and maintains strong client relationships.



  • Responsible for the design quality of all work developed by the creative department split into onshore and offshore teams.  

  • Responsible for promoting and maintaining SWTCH’s design reputation 

  • Effectively listens and responds to client goals and offers excellent solutions and service to secure contracts. 

  • Leads design teams and idea discussions, providing overall direction to ensure high-quality design. 


  • Conducts research and seeks thorough understanding of client needs for project requirements and design solution opportunities.

  • Engages clients in explorations that respectfully challenge their understanding of appropriate design solutions.

  • Communicates design intent in a clear and compelling way.

  • Assists in the preparation and delivery of design presentations to clients and inspires the SWTCH creative team to achieve design goals.

  • Works closely with project teams with respect to budget and schedule constraints.

  • Leads project design reviews and builds a positive design culture.

  • Serves as project designer on selected projects; conceive and execute design, being mindful of clients’ needs, requirements, budget, schedule, and any other related issues.

  • Provide financial, production and related reports on an ongoing basis. 

Staff Development 

  • Mentors and coaches developing talent.  

  • Participates in staff evaluations, compensation decision-making and allocation of department resources.

  • Participates in interviews and recruiting of professional staff. 

  • Encourages staff exploration and innovation to achieve project design excellence and continual improvement.

Job requirements


  • Bachelor's degree in graphic design, fine arts, visual communication, typography, marketing or a related subject.

  • A minimum of 10 years experience. Proven experience as a creative director, with at least 5 years as a lead project designer or design director.

  • Have in depth knowledge of brand development, design, video production, website functionality, and SEO.

  • Skilled in the use of platforms such as InDesign, Illustrator, Photoshop, Figma, Adobe XD.

  • Ability to lead and manage the creative team with a collaborative leadership style which puts value on relationships, both internal and external.

  • Excellent verbal and written communication skills

  • Ability to present information concisely and accurately, with keen attention to detail

  • Creative thinker.

  • Ability to lead, inspire, and bring conceptual ideas to fruition through creative and analytical exercise

  • Ability to work within a project management software such as Airtable, Jira

  • Strong design sensibilities, from high-level strategic direction down to the smallest details

Preferred skills

  • Masters degree in marketing, graphic design, fine arts, visual communication, typography or a related subject.

  • Published and/or award winning projects.

The job duties and requirements that this document describes may be altered or supplemented at any time at the sole discretion of SWTCH.